Details
| Original language | English |
|---|---|
| Journal | Academy of Management Annual Meeting Proceedings |
| Volume | 2024 |
| Issue number | 1 |
| Early online date | 9 Jul 2024 |
| Publication status | Published - 1 Aug 2024 |
| Event | 84th Annual Meeting of the Academy of Management, AOM 2024 - Chicago, United States Duration: 9 Aug 2024 → 13 Aug 2024 |
Abstract
In contrast to the common notion that corporate sustainability communication (i.e., CS talk) primarily serves as a backward-looking description of CS activities, the formative perspective acknowledges its potential to trigger CS-related organizational change (i.e., CS walk). Based on this view, we develop and empirically test a nuanced theoretical framework suggesting that, although CS talk can evoke future CS walk, too much talk can have an adverse effect, inhibiting companies from walking their talk. Furthermore, we argue and show that the performative effect of CS talk gradually unfolds within companies, initiating symbolic CS walk before evolving into substantive CS walk.
ASJC Scopus subject areas
- Business, Management and Accounting(all)
- Management Information Systems
- Business, Management and Accounting(all)
- Management of Technology and Innovation
- Business, Management and Accounting(all)
- Industrial relations
Sustainable Development Goals
Cite this
- Standard
- Harvard
- Apa
- Vancouver
- BibTeX
- RIS
In: Academy of Management Annual Meeting Proceedings, Vol. 2024, No. 1, 01.08.2024.
Research output: Contribution to journal › Conference article › Research › peer review
}
TY - JOUR
T1 - Walk the Talk?
T2 - 84th Annual Meeting of the Academy of Management, AOM 2024
AU - Reppmann, Manuel
AU - Maibaum, Frederik
AU - Edinger-Schons, Laura Marie
AU - Foege, Johann Nils
N1 - Publisher Copyright: © 2025 Academy of Management. All rights reserved.
PY - 2024/8/1
Y1 - 2024/8/1
N2 - In contrast to the common notion that corporate sustainability communication (i.e., CS talk) primarily serves as a backward-looking description of CS activities, the formative perspective acknowledges its potential to trigger CS-related organizational change (i.e., CS walk). Based on this view, we develop and empirically test a nuanced theoretical framework suggesting that, although CS talk can evoke future CS walk, too much talk can have an adverse effect, inhibiting companies from walking their talk. Furthermore, we argue and show that the performative effect of CS talk gradually unfolds within companies, initiating symbolic CS walk before evolving into substantive CS walk.
AB - In contrast to the common notion that corporate sustainability communication (i.e., CS talk) primarily serves as a backward-looking description of CS activities, the formative perspective acknowledges its potential to trigger CS-related organizational change (i.e., CS walk). Based on this view, we develop and empirically test a nuanced theoretical framework suggesting that, although CS talk can evoke future CS walk, too much talk can have an adverse effect, inhibiting companies from walking their talk. Furthermore, we argue and show that the performative effect of CS talk gradually unfolds within companies, initiating symbolic CS walk before evolving into substantive CS walk.
UR - http://www.scopus.com/inward/record.url?scp=85208186737&partnerID=8YFLogxK
U2 - 10.5465/AMPROC.2024.319bp
DO - 10.5465/AMPROC.2024.319bp
M3 - Conference article
AN - SCOPUS:85208186737
VL - 2024
JO - Academy of Management Annual Meeting Proceedings
JF - Academy of Management Annual Meeting Proceedings
SN - 0065-0668
IS - 1
Y2 - 9 August 2024 through 13 August 2024
ER -