Understanding user search behavior across varying cognitive levels

Research output: Chapter in book/report/conference proceedingConference contributionResearchpeer review

Authors

  • Rishita Kalyani
  • Ujwal Kumar Gadiraju

Research Organisations

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Details

Original languageEnglish
Title of host publicationHT 2019
Subtitle of host publicationProceedings of the 30th ACM Conference on Hypertext and Social Media
Place of PublicationNew York
Pages123-132
Number of pages10
ISBN (electronic)9781450368858
Publication statusPublished - 12 Sept 2019
Event30th ACM Conference on Hypertext and Social Media, HT 2019 - Hof, Germany
Duration: 17 Sept 201920 Sept 2019

Abstract

The ubiquitous accessibility of the world-wide web has led people to increasingly use web search to learn or acquire new knowledge. Recent research efforts have targeted the optimization of web search to satisfy learning related needs. However, there is little known about how one's search interactions differ across varying cognitive levels that correspond to one's learning. In this paper, we address this knowledge gap by investigating how the search interactions of 150 users vary across 6 search tasks corresponding to distinct cognitive levels. We also analyze how users' knowledge gain varies across the cognitive levels. Our findings suggest that the cognitive learning level of a user in a search session has a significant impact on the user's search behavior and knowledge gain. Estimating the cognitive level of users during their interactions with search systems will allow us to construct and improve learning experiences for the users. For example, learners can be served content that corresponds to their current cognitive level within their learning process.

ASJC Scopus subject areas

Cite this

Understanding user search behavior across varying cognitive levels. / Kalyani, Rishita; Gadiraju, Ujwal Kumar.
HT 2019: Proceedings of the 30th ACM Conference on Hypertext and Social Media. New York, 2019. p. 123-132.

Research output: Chapter in book/report/conference proceedingConference contributionResearchpeer review

Kalyani, R & Gadiraju, UK 2019, Understanding user search behavior across varying cognitive levels. in HT 2019: Proceedings of the 30th ACM Conference on Hypertext and Social Media. New York, pp. 123-132, 30th ACM Conference on Hypertext and Social Media, HT 2019, Hof, Germany, 17 Sept 2019. https://doi.org/10.1145/3342220.3343643
Kalyani, R., & Gadiraju, U. K. (2019). Understanding user search behavior across varying cognitive levels. In HT 2019: Proceedings of the 30th ACM Conference on Hypertext and Social Media (pp. 123-132). https://doi.org/10.1145/3342220.3343643
Kalyani R, Gadiraju UK. Understanding user search behavior across varying cognitive levels. In HT 2019: Proceedings of the 30th ACM Conference on Hypertext and Social Media. New York. 2019. p. 123-132 doi: 10.1145/3342220.3343643
Kalyani, Rishita ; Gadiraju, Ujwal Kumar. / Understanding user search behavior across varying cognitive levels. HT 2019: Proceedings of the 30th ACM Conference on Hypertext and Social Media. New York, 2019. pp. 123-132
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