Details
| Original language | English |
|---|---|
| Article number | 1514953 |
| Journal | Cogent Arts and Humanities |
| Volume | 5 |
| Issue number | 1 |
| Early online date | 11 Sept 2018 |
| Publication status | Published - 2018 |
Abstract
Media use can be considered as an integral part of virtual communication and thus of present-day human interaction. Nevertheless, research on media use and effects still largely relies on laboratory experiments, treating it as a stable input condition, rather than as a function of human appropriation. In this study, we propose a conceptualization of virtual communication as a dynamic construct dependent on media appropriation, particularly of compensatory adaptation processes. Using longitudinal data gathered from 165 individuals, nested in 34 project teams, we explore compensatory adaptation as a function of communication intensity and physical media richness and develop a continuous score of virtual communication accounting for these compensatory processes. Multilevel analyses demonstrate a significant influence of this communication measure on team performance, increasing over time. These results are discussed with regards to their implications for theories of media use and effects and their relevance for real-life communication processes.
Keywords
- Analysis of variance, Communication research methods, Media
ASJC Scopus subject areas
- Arts and Humanities(all)
- General Arts and Humanities
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In: Cogent Arts and Humanities, Vol. 5, No. 1, 1514953, 2018.
Research output: Contribution to journal › Article › Research › peer review
}
TY - JOUR
T1 - The medium isn’t the message: Introducing a measure of adaptive virtual communication
AU - Handke, Lisa
AU - Schulte, Eva Maria
AU - Schneider, Kurt
AU - Kauffeld, Simone
N1 - Funding Information: This work was supported by Forschungsgemeinschaft [KA2256/9-1]. Funding Information: Lisa Handke and Eva-Maria Schulte are research associates at the Department of Industrial/ Organizational and Social Psychology at the TU Braunschweig (Germany). While Lisa’s research interests include communication and virtuality in teams, using both behavioral and survey data, Eva’s research focusses on teams, leadership, well-being, and coaching. The current article relates to an interdisciplinary project funded by the German Research Foundation, analyzing communication in software engineering teams. The project is led by Kurt Schneider (Department of Software Engineering, Leibniz Universität Hannover), who conducts research on requirements engineering and determinants of software project sucesss and Simone Kauffeld (Department of Industrial/Organizational and Social Psychology, TU Braunschweig), who focusses on various aspects concerning competencies, team interaction, consulting, and leadership. Funding Information: We acknowledge support by the German Research Foundation and the Open Access Publication Funds of the Technische Universität Braunschweig.
PY - 2018
Y1 - 2018
N2 - Media use can be considered as an integral part of virtual communication and thus of present-day human interaction. Nevertheless, research on media use and effects still largely relies on laboratory experiments, treating it as a stable input condition, rather than as a function of human appropriation. In this study, we propose a conceptualization of virtual communication as a dynamic construct dependent on media appropriation, particularly of compensatory adaptation processes. Using longitudinal data gathered from 165 individuals, nested in 34 project teams, we explore compensatory adaptation as a function of communication intensity and physical media richness and develop a continuous score of virtual communication accounting for these compensatory processes. Multilevel analyses demonstrate a significant influence of this communication measure on team performance, increasing over time. These results are discussed with regards to their implications for theories of media use and effects and their relevance for real-life communication processes.
AB - Media use can be considered as an integral part of virtual communication and thus of present-day human interaction. Nevertheless, research on media use and effects still largely relies on laboratory experiments, treating it as a stable input condition, rather than as a function of human appropriation. In this study, we propose a conceptualization of virtual communication as a dynamic construct dependent on media appropriation, particularly of compensatory adaptation processes. Using longitudinal data gathered from 165 individuals, nested in 34 project teams, we explore compensatory adaptation as a function of communication intensity and physical media richness and develop a continuous score of virtual communication accounting for these compensatory processes. Multilevel analyses demonstrate a significant influence of this communication measure on team performance, increasing over time. These results are discussed with regards to their implications for theories of media use and effects and their relevance for real-life communication processes.
KW - Analysis of variance
KW - Communication research methods
KW - Media
UR - http://www.scopus.com/inward/record.url?scp=85060629068&partnerID=8YFLogxK
U2 - 10.1080/23311983.2018.1514953
DO - 10.1080/23311983.2018.1514953
M3 - Article
AN - SCOPUS:85060629068
VL - 5
JO - Cogent Arts and Humanities
JF - Cogent Arts and Humanities
IS - 1
M1 - 1514953
ER -