Germany: Analyzing the German Corporate Reputation Landscape

Research output: Contribution to journal › Article › Research › peer review

Authors

  • K. P. Wiedmann

Research Organisations

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Details

Original languageEnglish
Pages (from-to)337-353
Number of pages17
JournalCorporate Reputation Review
Volume4
Issue number4
Publication statusPublished - 1 Jan 2002

Keywords

    advertising, brand, communications, corporate branding, e-communication, identity, image, intangibles, philanthropy, positioning, reputation, stakeholder

ASJC Scopus subject areas

Cite this

Germany: Analyzing the German Corporate Reputation Landscape. / Wiedmann, K. P.
In: Corporate Reputation Review, Vol. 4, No. 4, 01.01.2002, p. 337-353.

Research output: Contribution to journal › Article › Research › peer review

Wiedmann, KP 2002, 'Germany: Analyzing the German Corporate Reputation Landscape', Corporate Reputation Review, vol. 4, no. 4, pp. 337-353. https://doi.org/10.1057/palgrave.crr.1540155
Wiedmann, K. P. (2002). Germany: Analyzing the German Corporate Reputation Landscape. Corporate Reputation Review, 4(4), 337-353. https://doi.org/10.1057/palgrave.crr.1540155
Wiedmann KP. Germany: Analyzing the German Corporate Reputation Landscape. Corporate Reputation Review. 2002 Jan 1;4(4):337-353. doi: 10.1057/palgrave.crr.1540155
Wiedmann, K. P. / Germany : Analyzing the German Corporate Reputation Landscape. In: Corporate Reputation Review. 2002 ; Vol. 4, No. 4. pp. 337-353.
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