Details
| Original language | English |
|---|---|
| Article number | 2250046 |
| Journal | International Journal of Innovation Management |
| Volume | 26 |
| Issue number | 6 |
| Publication status | Published - 1 Aug 2022 |
Abstract
Affordable innovations, which serve consumers with a low willingness or ability to pay, are a means to address grand challenges while also generating economic value. However, less is known about how managers' and decision makers' individual-level preferences and attitudes for or against affordable innovation hinder their development. Hence, in addition to identifying and conceptualising the affordable innovation rejection (AIR) attitudes of decision makers as a major obstacle, this study proposes a scale to measure them. Specifically, with a series of qualitative and quantitative studies, this research develops and validates a parsimonious psychometric scale that can measure decision makers' AIR attitudes. The resulting six-item scale is based on a tripartite AIR conceptualisation, which proves valid in terms of convergent, discriminant, experimental, nomological, predictive, and test-retest reliability. The proposed research agenda in turn details some possible applications of this scale.
Keywords
- Affordable innovation, BoP innovation, constrained innovation, decision-making bias, frugal innovation, scale development
ASJC Scopus subject areas
- Business, Management and Accounting(all)
- Business and International Management
- Business, Management and Accounting(all)
- Strategy and Management
- Business, Management and Accounting(all)
- Management of Technology and Innovation
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In: International Journal of Innovation Management, Vol. 26, No. 6, 2250046, 01.08.2022.
Research output: Contribution to journal › Article › Research › peer review
}
TY - JOUR
T1 - Affordable innovation rejection attitudes
T2 - Conceptualisation, scale, development, and validation
AU - Schaarschmidt, Mario
AU - Walsh, Gianfranco
AU - Hietschold, Nadine
AU - Segelitz-Karsten, Ariane
PY - 2022/8/1
Y1 - 2022/8/1
N2 - Affordable innovations, which serve consumers with a low willingness or ability to pay, are a means to address grand challenges while also generating economic value. However, less is known about how managers' and decision makers' individual-level preferences and attitudes for or against affordable innovation hinder their development. Hence, in addition to identifying and conceptualising the affordable innovation rejection (AIR) attitudes of decision makers as a major obstacle, this study proposes a scale to measure them. Specifically, with a series of qualitative and quantitative studies, this research develops and validates a parsimonious psychometric scale that can measure decision makers' AIR attitudes. The resulting six-item scale is based on a tripartite AIR conceptualisation, which proves valid in terms of convergent, discriminant, experimental, nomological, predictive, and test-retest reliability. The proposed research agenda in turn details some possible applications of this scale.
AB - Affordable innovations, which serve consumers with a low willingness or ability to pay, are a means to address grand challenges while also generating economic value. However, less is known about how managers' and decision makers' individual-level preferences and attitudes for or against affordable innovation hinder their development. Hence, in addition to identifying and conceptualising the affordable innovation rejection (AIR) attitudes of decision makers as a major obstacle, this study proposes a scale to measure them. Specifically, with a series of qualitative and quantitative studies, this research develops and validates a parsimonious psychometric scale that can measure decision makers' AIR attitudes. The resulting six-item scale is based on a tripartite AIR conceptualisation, which proves valid in terms of convergent, discriminant, experimental, nomological, predictive, and test-retest reliability. The proposed research agenda in turn details some possible applications of this scale.
KW - Affordable innovation
KW - BoP innovation
KW - constrained innovation
KW - decision-making bias
KW - frugal innovation
KW - scale development
UR - http://www.scopus.com/inward/record.url?scp=85141255466&partnerID=8YFLogxK
U2 - 10.1142/S1363919622500463
DO - 10.1142/S1363919622500463
M3 - Article
AN - SCOPUS:85141255466
VL - 26
JO - International Journal of Innovation Management
JF - International Journal of Innovation Management
SN - 1363-9196
IS - 6
M1 - 2250046
ER -