Adoption barriers and resistance to sustainable solutions in the automotive sector

Research output: Contribution to journalArticleResearchpeer review

Authors

  • Klaus Peter Wiedmann
  • Nadine Hennigs
  • Lars Pankalla
  • Martin Kassubek
  • Barbara Seegebarth
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Details

Original languageEnglish
Pages (from-to)1201-1206
Number of pages6
JournalJournal of business research
Volume64
Issue number11
Early online date2 Jul 2011
Publication statusPublished - Nov 2011

Abstract

Development of alternative fuels and engines in the automotive sector is a requirement for building a sustainable energy policy. However, private consumers' acceptance of technological alternatives to internal combustion engines is still minimal. This study has two objectives. Based on theoretical and empirical findings, this study examines risk-related adoption barriers and their impact upon innovation resistance to sustainable solutions in the automotive sector. In the next step, a cluster analysis leads to various groups of private drivers with reference to the risk dimensions as perceived by consumers in the context of a possible purchase of an NGV. The paper concludes with research and managerial implications as opportunities to address and overcome risk-related adoption barriers and individual consumer's innovation resistance.

Keywords

    Alternative fuels, Innovation resistance, Natural gas vehicles, Perceived risk

ASJC Scopus subject areas

  • Business, Management and Accounting(all)
  • Marketing

Sustainable Development Goals

Cite this

Adoption barriers and resistance to sustainable solutions in the automotive sector. / Wiedmann, Klaus Peter; Hennigs, Nadine; Pankalla, Lars et al.
In: Journal of business research, Vol. 64, No. 11, 11.2011, p. 1201-1206.

Research output: Contribution to journalArticleResearchpeer review

Wiedmann, KP, Hennigs, N, Pankalla, L, Kassubek, M & Seegebarth, B 2011, 'Adoption barriers and resistance to sustainable solutions in the automotive sector', Journal of business research, vol. 64, no. 11, pp. 1201-1206. https://doi.org/10.1016/j.jbusres.2011.06.023
Wiedmann, K. P., Hennigs, N., Pankalla, L., Kassubek, M., & Seegebarth, B. (2011). Adoption barriers and resistance to sustainable solutions in the automotive sector. Journal of business research, 64(11), 1201-1206. https://doi.org/10.1016/j.jbusres.2011.06.023
Wiedmann KP, Hennigs N, Pankalla L, Kassubek M, Seegebarth B. Adoption barriers and resistance to sustainable solutions in the automotive sector. Journal of business research. 2011 Nov;64(11):1201-1206. Epub 2011 Jul 2. doi: 10.1016/j.jbusres.2011.06.023
Wiedmann, Klaus Peter ; Hennigs, Nadine ; Pankalla, Lars et al. / Adoption barriers and resistance to sustainable solutions in the automotive sector. In: Journal of business research. 2011 ; Vol. 64, No. 11. pp. 1201-1206.
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