A matter of trust? Examination of chatbot usage in insurance business

Research output: Chapter in book/report/conference proceedingConference contributionResearchpeer review

Authors

External Research Organisations

  • Ostwestfalen-Lippe University of Applied Sciences
View graph of relations

Details

Original languageEnglish
Title of host publicationProceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021
EditorsTung X. Bui
PublisherIEEE Computer Society
Pages556-565
Number of pages10
ISBN (electronic)9780998133140
Publication statusPublished - 2021
Event54th Annual Hawaii International Conference on System Sciences, HICSS 2021 - Virtual, Online
Duration: 4 Jan 20218 Jan 2021

Publication series

NameProceedings of the Annual Hawaii International Conference on System Sciences
Volume2020-January
ISSN (Print)1530-1605

Abstract

Critical success factors such as trust and privacy concerns have been recognized as grand challenges for research of intelligent interactive technologies. Not only their ethical, legal, and social implications, but also their role in the intention to use these technologies within high risk and uncertainty contexts must be investigated. Nonetheless, there is a lack of empirical evidence about the factors influencing user's intention to use insurance chatbots (ICB). To close this gap, we analyze (i) the effect of trust and privacy concerns on the intention to use ICB and (ii) the importance of these factors in comparison with the widely studied technology acceptance variables of perceived usefulness and perceived ease of use. Based on the results of our online survey with 215 respondents and partial least squares structural equation modelling (PLS-SEM), our findings indicate that although trust is important, other factors, such as the perceived usefulness, are most critical for ICB usage.

ASJC Scopus subject areas

Cite this

A matter of trust? Examination of chatbot usage in insurance business. / Cardona, Davinia Rodríguez; Janssen, Antje; Guhr, Nadine et al.
Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021. ed. / Tung X. Bui. IEEE Computer Society, 2021. p. 556-565 (Proceedings of the Annual Hawaii International Conference on System Sciences; Vol. 2020-January).

Research output: Chapter in book/report/conference proceedingConference contributionResearchpeer review

Cardona, DR, Janssen, A, Guhr, N, Breitner, MH & Milde, J 2021, A matter of trust? Examination of chatbot usage in insurance business. in TX Bui (ed.), Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021. Proceedings of the Annual Hawaii International Conference on System Sciences, vol. 2020-January, IEEE Computer Society, pp. 556-565, 54th Annual Hawaii International Conference on System Sciences, HICSS 2021, Virtual, Online, 4 Jan 2021. https://doi.org/10.24251/HICSS.2021.068
Cardona, D. R., Janssen, A., Guhr, N., Breitner, M. H., & Milde, J. (2021). A matter of trust? Examination of chatbot usage in insurance business. In T. X. Bui (Ed.), Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021 (pp. 556-565). (Proceedings of the Annual Hawaii International Conference on System Sciences; Vol. 2020-January). IEEE Computer Society. https://doi.org/10.24251/HICSS.2021.068
Cardona DR, Janssen A, Guhr N, Breitner MH, Milde J. A matter of trust? Examination of chatbot usage in insurance business. In Bui TX, editor, Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021. IEEE Computer Society. 2021. p. 556-565. (Proceedings of the Annual Hawaii International Conference on System Sciences). doi: 10.24251/HICSS.2021.068
Cardona, Davinia Rodríguez ; Janssen, Antje ; Guhr, Nadine et al. / A matter of trust? Examination of chatbot usage in insurance business. Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021. editor / Tung X. Bui. IEEE Computer Society, 2021. pp. 556-565 (Proceedings of the Annual Hawaii International Conference on System Sciences).
Download
@inproceedings{ba157726004046f2ad9ad54415600c29,
title = "A matter of trust? Examination of chatbot usage in insurance business",
abstract = "Critical success factors such as trust and privacy concerns have been recognized as grand challenges for research of intelligent interactive technologies. Not only their ethical, legal, and social implications, but also their role in the intention to use these technologies within high risk and uncertainty contexts must be investigated. Nonetheless, there is a lack of empirical evidence about the factors influencing user's intention to use insurance chatbots (ICB). To close this gap, we analyze (i) the effect of trust and privacy concerns on the intention to use ICB and (ii) the importance of these factors in comparison with the widely studied technology acceptance variables of perceived usefulness and perceived ease of use. Based on the results of our online survey with 215 respondents and partial least squares structural equation modelling (PLS-SEM), our findings indicate that although trust is important, other factors, such as the perceived usefulness, are most critical for ICB usage.",
author = "Cardona, {Davinia Rodr{\'i}guez} and Antje Janssen and Nadine Guhr and Breitner, {Michael H.} and Julian Milde",
year = "2021",
doi = "10.24251/HICSS.2021.068",
language = "English",
series = "Proceedings of the Annual Hawaii International Conference on System Sciences",
publisher = "IEEE Computer Society",
pages = "556--565",
editor = "Bui, {Tung X.}",
booktitle = "Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021",
address = "United States",
note = "54th Annual Hawaii International Conference on System Sciences, HICSS 2021 ; Conference date: 04-01-2021 Through 08-01-2021",

}

Download

TY - GEN

T1 - A matter of trust? Examination of chatbot usage in insurance business

AU - Cardona, Davinia Rodríguez

AU - Janssen, Antje

AU - Guhr, Nadine

AU - Breitner, Michael H.

AU - Milde, Julian

PY - 2021

Y1 - 2021

N2 - Critical success factors such as trust and privacy concerns have been recognized as grand challenges for research of intelligent interactive technologies. Not only their ethical, legal, and social implications, but also their role in the intention to use these technologies within high risk and uncertainty contexts must be investigated. Nonetheless, there is a lack of empirical evidence about the factors influencing user's intention to use insurance chatbots (ICB). To close this gap, we analyze (i) the effect of trust and privacy concerns on the intention to use ICB and (ii) the importance of these factors in comparison with the widely studied technology acceptance variables of perceived usefulness and perceived ease of use. Based on the results of our online survey with 215 respondents and partial least squares structural equation modelling (PLS-SEM), our findings indicate that although trust is important, other factors, such as the perceived usefulness, are most critical for ICB usage.

AB - Critical success factors such as trust and privacy concerns have been recognized as grand challenges for research of intelligent interactive technologies. Not only their ethical, legal, and social implications, but also their role in the intention to use these technologies within high risk and uncertainty contexts must be investigated. Nonetheless, there is a lack of empirical evidence about the factors influencing user's intention to use insurance chatbots (ICB). To close this gap, we analyze (i) the effect of trust and privacy concerns on the intention to use ICB and (ii) the importance of these factors in comparison with the widely studied technology acceptance variables of perceived usefulness and perceived ease of use. Based on the results of our online survey with 215 respondents and partial least squares structural equation modelling (PLS-SEM), our findings indicate that although trust is important, other factors, such as the perceived usefulness, are most critical for ICB usage.

UR - http://www.scopus.com/inward/record.url?scp=85108335716&partnerID=8YFLogxK

U2 - 10.24251/HICSS.2021.068

DO - 10.24251/HICSS.2021.068

M3 - Conference contribution

AN - SCOPUS:85108335716

T3 - Proceedings of the Annual Hawaii International Conference on System Sciences

SP - 556

EP - 565

BT - Proceedings of the 54th Annual Hawaii International Conference on System Sciences, HICSS 2021

A2 - Bui, Tung X.

PB - IEEE Computer Society

T2 - 54th Annual Hawaii International Conference on System Sciences, HICSS 2021

Y2 - 4 January 2021 through 8 January 2021

ER -

By the same author(s)