Using subspace analysis for event detection from web click-through data

Publikation: Beitrag in Buch/Bericht/Sammelwerk/KonferenzbandAufsatz in KonferenzbandForschungPeer-Review

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  • Nanyang Technological University (NTU)
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OriginalspracheEnglisch
Titel des SammelwerksProceeding of the 17th International Conference on World Wide Web 2008, WWW'08
Herausgeber (Verlag)Association for Computing Machinery (ACM)
Seiten1067-1068
Seitenumfang2
ISBN (Print)9781605580852
PublikationsstatusVeröffentlicht - 21 Apr. 2008
Veranstaltung17th International Conference on World Wide Web 2008, WWW'08 - Beijing, China
Dauer: 21 Apr. 200825 Apr. 2008

Publikationsreihe

NameProceeding of the 17th International Conference on World Wide Web 2008, WWW'08

Abstract

Although most of existing research usually detects events by analyzing the content or structural information of Web documents, a recent direction is to study the usage data. In this paper, we focus on detecting events from Web click-through data generated by Web search engines. We propose a novel approach which effectively detects events from click-through data based on robust subspace analysis. We first transform click-through data to the 2D polar space. Next, an algorithm based on Generalized Principal Component Analysis (GPCA) is used to estimate subspaces of transformed data such that each subspace contains query sessions of similar topics. Then, we prune uninteresting subspaces which do not contain query sessions corresponding to real events by considering both the semantic certainty and the temporal certainty of query sessions in each subspace. Finally, various events are detected from interesting subspaces by utilizing a nonparametric clustering technique. Compared with existing approaches, our experimental results based on real-life click-through data have shown that the proposed approach is more accurate in detecting real events and more effective in determining the number of events.

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Using subspace analysis for event detection from web click-through data. / Ling, Chen; Yiqun, Hu; Nejdl, Wolfgang.
Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08. Association for Computing Machinery (ACM), 2008. S. 1067-1068 (Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08).

Publikation: Beitrag in Buch/Bericht/Sammelwerk/KonferenzbandAufsatz in KonferenzbandForschungPeer-Review

Ling, C, Yiqun, H & Nejdl, W 2008, Using subspace analysis for event detection from web click-through data. in Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08. Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08, Association for Computing Machinery (ACM), S. 1067-1068, 17th International Conference on World Wide Web 2008, WWW'08, Beijing, China, 21 Apr. 2008. https://doi.org/10.1145/1367497.1367659
Ling, C., Yiqun, H., & Nejdl, W. (2008). Using subspace analysis for event detection from web click-through data. In Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08 (S. 1067-1068). (Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08). Association for Computing Machinery (ACM). https://doi.org/10.1145/1367497.1367659
Ling C, Yiqun H, Nejdl W. Using subspace analysis for event detection from web click-through data. in Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08. Association for Computing Machinery (ACM). 2008. S. 1067-1068. (Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08). doi: 10.1145/1367497.1367659
Ling, Chen ; Yiqun, Hu ; Nejdl, Wolfgang. / Using subspace analysis for event detection from web click-through data. Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08. Association for Computing Machinery (ACM), 2008. S. 1067-1068 (Proceeding of the 17th International Conference on World Wide Web 2008, WWW'08).
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abstract = "Although most of existing research usually detects events by analyzing the content or structural information of Web documents, a recent direction is to study the usage data. In this paper, we focus on detecting events from Web click-through data generated by Web search engines. We propose a novel approach which effectively detects events from click-through data based on robust subspace analysis. We first transform click-through data to the 2D polar space. Next, an algorithm based on Generalized Principal Component Analysis (GPCA) is used to estimate subspaces of transformed data such that each subspace contains query sessions of similar topics. Then, we prune uninteresting subspaces which do not contain query sessions corresponding to real events by considering both the semantic certainty and the temporal certainty of query sessions in each subspace. Finally, various events are detected from interesting subspaces by utilizing a nonparametric clustering technique. Compared with existing approaches, our experimental results based on real-life click-through data have shown that the proposed approach is more accurate in detecting real events and more effective in determining the number of events.",
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Download

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AU - Yiqun, Hu

AU - Nejdl, Wolfgang

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N2 - Although most of existing research usually detects events by analyzing the content or structural information of Web documents, a recent direction is to study the usage data. In this paper, we focus on detecting events from Web click-through data generated by Web search engines. We propose a novel approach which effectively detects events from click-through data based on robust subspace analysis. We first transform click-through data to the 2D polar space. Next, an algorithm based on Generalized Principal Component Analysis (GPCA) is used to estimate subspaces of transformed data such that each subspace contains query sessions of similar topics. Then, we prune uninteresting subspaces which do not contain query sessions corresponding to real events by considering both the semantic certainty and the temporal certainty of query sessions in each subspace. Finally, various events are detected from interesting subspaces by utilizing a nonparametric clustering technique. Compared with existing approaches, our experimental results based on real-life click-through data have shown that the proposed approach is more accurate in detecting real events and more effective in determining the number of events.

AB - Although most of existing research usually detects events by analyzing the content or structural information of Web documents, a recent direction is to study the usage data. In this paper, we focus on detecting events from Web click-through data generated by Web search engines. We propose a novel approach which effectively detects events from click-through data based on robust subspace analysis. We first transform click-through data to the 2D polar space. Next, an algorithm based on Generalized Principal Component Analysis (GPCA) is used to estimate subspaces of transformed data such that each subspace contains query sessions of similar topics. Then, we prune uninteresting subspaces which do not contain query sessions corresponding to real events by considering both the semantic certainty and the temporal certainty of query sessions in each subspace. Finally, various events are detected from interesting subspaces by utilizing a nonparametric clustering technique. Compared with existing approaches, our experimental results based on real-life click-through data have shown that the proposed approach is more accurate in detecting real events and more effective in determining the number of events.

KW - Click-through data

KW - Event detection

KW - GPCA

KW - Subspace estimation

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