Details
Originalsprache | Englisch |
---|---|
Gradverleihende Hochschule |
|
Erscheinungsort | Cambridge |
Herausgeber (Verlag) | |
ISBNs (Print) | 978-1-107-15506-0 |
ISBNs (E-Book) | 978-1-316-65128-5 |
Publikationsstatus | Veröffentlicht - 2017 |
Extern publiziert | Ja |
Abstract
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Cambridge: Cambridge University Press, 2017. 700 S.
Publikation: Qualifikations-/Studienabschlussarbeit › Habilitationsschrift
}
TY - THES
T1 - Trademark and Unfair Competition Conflicts
T2 - Historical-Comparative, Doctrinal, and Economic Perspectives
AU - Dornis, Tim W
PY - 2017
Y1 - 2017
N2 - "Both in Europe and the United States, a socioeconomic cataclysm of industrialization and market liberalization-including the invention of branding, mass advertising, and marketing psychology-was the driving force behind the construction of modern trademark and unfair competition laws. During the last two centuries, legal doctrine accordingly underwent partly groundbreaking transformations. Many of these account for today's transatlantic dichotomy, particularly in the field of trademark and unfair competition choice of law, or conflicts law. My analysis will focus on the most relevant characteristics of legal doctrine between the eighteenth and twenty-first centuries. I argue that a closer look at conceptual and structural differences, as well as commonalities between European and US law, provides the basis for a reconceptualization of the field"
AB - "Both in Europe and the United States, a socioeconomic cataclysm of industrialization and market liberalization-including the invention of branding, mass advertising, and marketing psychology-was the driving force behind the construction of modern trademark and unfair competition laws. During the last two centuries, legal doctrine accordingly underwent partly groundbreaking transformations. Many of these account for today's transatlantic dichotomy, particularly in the field of trademark and unfair competition choice of law, or conflicts law. My analysis will focus on the most relevant characteristics of legal doctrine between the eighteenth and twenty-first centuries. I argue that a closer look at conceptual and structural differences, as well as commonalities between European and US law, provides the basis for a reconceptualization of the field"
KW - Antitrust law
KW - Trademark ; Law and legislation
KW - Conflict of laws ; Trademarks
KW - Conflict of laws ; Competition, Unfair
KW - Trademarks
KW - Conflict of laws
KW - Competition, Unfair
KW - Trademark
U2 - 10.1017/9781316651285
DO - 10.1017/9781316651285
M3 - Habilitation treatise
SN - 978-1-107-15506-0
T3 - Cambridge intellectual property and information law
PB - Cambridge University Press
CY - Cambridge
ER -