Leveraging the Value of Data in the Continuum of Products and Services: Business Types in the Function-Oriented Offerings Model

Publikation: Beitrag in Buch/Bericht/Sammelwerk/KonferenzbandAufsatz in KonferenzbandForschungPeer-Review

Autoren

  • Friedemann Kammler
  • Paul Christoph Gembarski
  • Henrik Kortum

Externe Organisationen

  • Deutsches Forschungszentrum for Künstliche Intelligenz GmbH (DFKI)
Forschungs-netzwerk anzeigen

Details

OriginalspracheEnglisch
Titel des SammelwerksTowards Sustainable Customization: Bridging Smart Products and Manufacturing Systems
UntertitelProceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021
Herausgeber/-innenAnn-Louise Andersen, Rasmus Andersen, Thomas Ditlev Brunoe, Maria Stoettrup Schioenning Larsen, Kjeld Nielsen, Alessia Napoleone, Stefan Kjeldgaard
Herausgeber (Verlag)Springer Science and Business Media Deutschland GmbH
Seiten773-780
Seitenumfang8
ISBN (Print)9783030906993
PublikationsstatusVeröffentlicht - 2022
Veranstaltung8th Changeable, Agile, Reconfigurable and Virtual Production Conference, CARV 2021 and 10th World Mass Customization and Personalization Conference, MCPC 2021 - Aalborg, Dänemark
Dauer: 1 Nov. 20212 Nov. 2021

Publikationsreihe

NameLecture Notes in Mechanical Engineering
ISSN (Print)2195-4356
ISSN (elektronisch)2195-4364

Abstract

In the age of digitization and data-driven technologies, business models around physical products, regardless of whether smartphone or industrial printing machine, are not limited to sale or the offering of accompanying services like maintenance contracts. Rather, new offerings regard the product itself already as a platform for value creation, thus making it an integral part of overarching data ecosystems. Customers thus begin to value the utility of service rather than possessing a product. This study focusses the liaison between product and service from the rather unexplored perspective of networked functionality. We introduce the functions-oriented offerings model as an operatable abstraction that determines data-driven offerings as an individual configuration that is drawn from a solution space between product functions and services and creates individual value. Even though practice preaches dominant business types for data-driven ecosystems such as platform providers, our successive permutative analysis suggests multiple viable business types for future data ecosystems.

ASJC Scopus Sachgebiete

Zitieren

Leveraging the Value of Data in the Continuum of Products and Services: Business Types in the Function-Oriented Offerings Model. / Kammler, Friedemann; Gembarski, Paul Christoph; Kortum, Henrik.
Towards Sustainable Customization: Bridging Smart Products and Manufacturing Systems: Proceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021. Hrsg. / Ann-Louise Andersen; Rasmus Andersen; Thomas Ditlev Brunoe; Maria Stoettrup Schioenning Larsen; Kjeld Nielsen; Alessia Napoleone; Stefan Kjeldgaard. Springer Science and Business Media Deutschland GmbH, 2022. S. 773-780 (Lecture Notes in Mechanical Engineering).

Publikation: Beitrag in Buch/Bericht/Sammelwerk/KonferenzbandAufsatz in KonferenzbandForschungPeer-Review

Kammler, F, Gembarski, PC & Kortum, H 2022, Leveraging the Value of Data in the Continuum of Products and Services: Business Types in the Function-Oriented Offerings Model. in A-L Andersen, R Andersen, TD Brunoe, MSS Larsen, K Nielsen, A Napoleone & S Kjeldgaard (Hrsg.), Towards Sustainable Customization: Bridging Smart Products and Manufacturing Systems: Proceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021. Lecture Notes in Mechanical Engineering, Springer Science and Business Media Deutschland GmbH, S. 773-780, 8th Changeable, Agile, Reconfigurable and Virtual Production Conference, CARV 2021 and 10th World Mass Customization and Personalization Conference, MCPC 2021, Aalborg, Dänemark, 1 Nov. 2021. https://doi.org/10.1007/978-3-030-90700-6_88
Kammler, F., Gembarski, P. C., & Kortum, H. (2022). Leveraging the Value of Data in the Continuum of Products and Services: Business Types in the Function-Oriented Offerings Model. In A.-L. Andersen, R. Andersen, T. D. Brunoe, M. S. S. Larsen, K. Nielsen, A. Napoleone, & S. Kjeldgaard (Hrsg.), Towards Sustainable Customization: Bridging Smart Products and Manufacturing Systems: Proceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021 (S. 773-780). (Lecture Notes in Mechanical Engineering). Springer Science and Business Media Deutschland GmbH. https://doi.org/10.1007/978-3-030-90700-6_88
Kammler F, Gembarski PC, Kortum H. Leveraging the Value of Data in the Continuum of Products and Services: Business Types in the Function-Oriented Offerings Model. in Andersen AL, Andersen R, Brunoe TD, Larsen MSS, Nielsen K, Napoleone A, Kjeldgaard S, Hrsg., Towards Sustainable Customization: Bridging Smart Products and Manufacturing Systems: Proceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021. Springer Science and Business Media Deutschland GmbH. 2022. S. 773-780. (Lecture Notes in Mechanical Engineering). Epub 2021 Nov 1. doi: 10.1007/978-3-030-90700-6_88
Kammler, Friedemann ; Gembarski, Paul Christoph ; Kortum, Henrik. / Leveraging the Value of Data in the Continuum of Products and Services : Business Types in the Function-Oriented Offerings Model. Towards Sustainable Customization: Bridging Smart Products and Manufacturing Systems: Proceedings of the 8th Changeable, Agile, Reconfigurable and Virtual Production Conference (CARV2021) and the 10th World Mass Customization & Personalization Conference (MCPC2021), Aalborg, Denmark, October/November 2021. Hrsg. / Ann-Louise Andersen ; Rasmus Andersen ; Thomas Ditlev Brunoe ; Maria Stoettrup Schioenning Larsen ; Kjeld Nielsen ; Alessia Napoleone ; Stefan Kjeldgaard. Springer Science and Business Media Deutschland GmbH, 2022. S. 773-780 (Lecture Notes in Mechanical Engineering).
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