Details
| Originalsprache | Englisch |
|---|---|
| Titel des Sammelwerks | Huawei Goes Global |
| Erscheinungsort | Cham |
| Herausgeber (Verlag) | Palgrave Macmillan Ltd. |
| Seiten | 247-263 |
| Seitenumfang | 17 |
| ISBN (elektronisch) | 978-3-030-47564-2 |
| ISBN (Print) | 978-3-030-47563-5 |
| Publikationsstatus | Veröffentlicht - 2020 |
Publikationsreihe
| Name | Palgrave Studies of Internationalization in Emerging Markets |
|---|---|
| ISSN (Print) | 2662-1185 |
| ISSN (elektronisch) | 2662-1193 |
Abstract
In this chapter, Schaefer takes an in-depth look into Huawei’s atypical research and development (R&D) internationalization strategy to investigate the company’s remarkably fast ascent in the telecommunications industry. She uses patent and interview material to examine the emergence of Huawei’s offshore activities through the eyes of the R&D experts the company hired abroad. The material covers eight of Huawei’s biggest R&D locations in North America and Europe. The chapter explores the barriers for Huawei’s internationalization, the hiring and management of offshore experts as well as the internal and external cooperation between the employees in China and colleagues or project partners abroad. The chapter shows the importance of reputation, trust and cultural understanding for managing transnational R&D activities.
ASJC Scopus Sachgebiete
- Betriebswirtschaft, Management und Rechnungswesen (insg.)
- Betriebswirtschaft und Internationales Management
- Betriebswirtschaft, Management und Rechnungswesen (insg.)
- Strategie und Management
- Betriebswirtschaft, Management und Rechnungswesen (insg.)
- Organisationslehre und Personalmanagement
- Betriebswirtschaft, Management und Rechnungswesen (insg.)
- Betriebswirtschaft, Management und Rechnungswesen (sonstige)
Zitieren
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- BibTex
- RIS
Huawei Goes Global. Cham: Palgrave Macmillan Ltd., 2020. S. 247-263 (Palgrave Studies of Internationalization in Emerging Markets).
Publikation: Beitrag in Buch/Bericht/Sammelwerk/Konferenzband › Beitrag in Buch/Sammelwerk › Forschung › Peer-Review
}
TY - CHAP
T1 - Huawei’s Global Quest to Catch-up: An Atypical Approach in R&D Internationalization
AU - Schaefer, Kerstin Jutta
PY - 2020
Y1 - 2020
N2 - In this chapter, Schaefer takes an in-depth look into Huawei’s atypical research and development (R&D) internationalization strategy to investigate the company’s remarkably fast ascent in the telecommunications industry. She uses patent and interview material to examine the emergence of Huawei’s offshore activities through the eyes of the R&D experts the company hired abroad. The material covers eight of Huawei’s biggest R&D locations in North America and Europe. The chapter explores the barriers for Huawei’s internationalization, the hiring and management of offshore experts as well as the internal and external cooperation between the employees in China and colleagues or project partners abroad. The chapter shows the importance of reputation, trust and cultural understanding for managing transnational R&D activities.
AB - In this chapter, Schaefer takes an in-depth look into Huawei’s atypical research and development (R&D) internationalization strategy to investigate the company’s remarkably fast ascent in the telecommunications industry. She uses patent and interview material to examine the emergence of Huawei’s offshore activities through the eyes of the R&D experts the company hired abroad. The material covers eight of Huawei’s biggest R&D locations in North America and Europe. The chapter explores the barriers for Huawei’s internationalization, the hiring and management of offshore experts as well as the internal and external cooperation between the employees in China and colleagues or project partners abroad. The chapter shows the importance of reputation, trust and cultural understanding for managing transnational R&D activities.
KW - Greenfield R&D internationalization
KW - Huawei
KW - Internationalization barriers
KW - Offshore R&D management
KW - Offshore experts
KW - Overcoming liabilities of origin
UR - http://www.scopus.com/inward/record.url?scp=85107355784&partnerID=8YFLogxK
U2 - 10.1007/978-3-030-47564-2_11
DO - 10.1007/978-3-030-47564-2_11
M3 - Contribution to book/anthology
SN - 978-3-030-47563-5
T3 - Palgrave Studies of Internationalization in Emerging Markets
SP - 247
EP - 263
BT - Huawei Goes Global
PB - Palgrave Macmillan Ltd.
CY - Cham
ER -